The award-winning, eco-conscious cannabis company joins Petalfast’s route-through-market sales platform in California
Irvine, Calif. (October 06, 2022) – Petalfast, a route-through-market platform for the cannabis industry, announced its partnership with Legion of Bloom, an award-winning leader in the California cannabis vape category, producing cannabis-derived terpene vape cartridges, live resin vape cartridges & indoor flower. Legion of Bloom joins a growing portfolio of brands represented by Petalfast throughout the state of California and nationwide.
Founded in 2015, Legion of Bloom has created a brand devoted to producing cannabis products that not only help consumers but also protect the planet. LEGION’s full range of vape, premium indoor flower and topical products are produced using sustainable and environmentally conscious cultivation and extraction processes. No chemicals, harmful pesticides or flavor additives are used during production, and LEGION has adopted a 100% plastic-free packaging policy for its industry-leading vape lines and compostable plant-based pouches for its indoor flower line.
“The Legion of Bloom team shares a reverence for the plant and cannabis culture that translates into high-quality, market-leading products,” said Petalfast CEO Jason Vegotsky. “Their commitment to sustainability sets the bar for environmentalism in cannabis, and we are excited to drive their award-winning product line into new channels of distribution while expanding Petalfast’s presence in the ever-growing vape market. With LEGION’s experience as one of the longest-standing California vape brands, combined with our sales and marketing expertise, we are excited to offer more consumers the premium products LEGION provides.”
The addition of Legion of Bloom comes amidst significant growth for Petalfast, which recently announced its expansion into the Michigan, Massachusetts and Arizona markets. Since its 2020 launch in California, Petalfast has built a diverse portfolio of high-profile cannabis brands to highlight the most creative product offerings and help both emerging and growing brands sell into and through retail channels in competitive markets. The Company’s collaborative platform approach to distribution and field marketing is a key differentiator, significantly changing how cannabis brands can launch, scale and establish themselves in select markets.
“Our team has more than half a century of experience in every facet of the cannabis industry, and we’re proud of the legacy we’ve built as a compassionate, conscious and sustainable brand in California,” said Troy Meadows, Co-Founder of Legion of Bloom. “Together with Petalfast, we are ready to expand our market presence and share our brand mission of sustainability with new consumers to increase our ability to give back to the cannabis community and the planet.”
LEGION puts cannabis to good use by aligning with several not-for-profit environmental organizations to support and sustain the planet. A portion of sales from the Company’s Monarch vape line, named for the iconic butterfly species, goes to the California Association of Resource Conservation Districts and their efforts to build and preserve Monarch butterfly habitats. Additionally, a portion of sales from the California Sauce vape cartridges and their entire line of PAX pod vape products help fund reforestation projects in California through the One Tree Planted Organization which works with CalFire and the U.S. Forest Service to replant areas affected by wildfires.
“We look forward to leveraging Petalfast’s extensive knowledge of the California marketplace to broaden our retail footprint, ultimately allowing us to continue creating a lasting impact on the environment,” said Russell Weisman, CEO of Legion of Bloom. “We believe our exceptional cannabis products can have a positive impact on the planet, one purchase at a time, and Petalfast is the best partner to help us tell our story, scale the business, and cement our position as environmental stewards in the cannabis industry.”
Petalfast is the first-of-its-kind route-through-market platform for the cannabis industry. Petalfast helps cannabis brands thrive via its go-to-market accelerator program in California and through its full spectrum of agency services available to brands nationally. Notable cannabis brands already engaged in the Petalfast platform include Space Coyote, Emerald Sky, Bloom Brands, and Yada Yada. The Company, through its incubator program Pilot by Petalfast, also provides new and recently launched brands with direct access to leading retailers and opportunities to gain first-hand market analysis while also offering select retailers the opportunity to see future brands before they formally hit the market. Petalfast is taking its business model and expanding into newer, competitive markets.
About The Legion of Bloom
Founded by five cannabis cultivators with more than half a century of experience with the cannabis plant, Legion of Bloom is an eco-conscious cannabis company based in California. LEGION holds a deep reverence for the land and is driven to use cannabis as a vehicle for change by giving back to environmental causes and using sustainable practices. The established industry insiders at LEGION are continuously redefining what it means to be a responsible company and seek to elevate the cannabis experience by offering top-tier flower, custom vape cartridges, and other plant-based products for Californians. To learn more about the Legion of Bloom, visit their website, or call (707) 878-0388.